According to the U.S. Department of Commerce, a staggering 90% of toys purchased in the United States are manufactured elsewhere, with China accounting for the majority of these exports. The low labor costs are one of the primary reasons businesses opt to manufacture toys in China. Consequently, if you are contemplating the establishment of your toy business and are looking to import a substantial quantity of distinctive and long-lasting toys, it would be wise to consider the top toy manufacturers in China. In addition to the list of premier manufacturers, gaining insights into how to find toy manufacturers in China is also crucial.
1. Yixing Great Plastic Products Co., Ltd.
Established in 2002, the company specializes in the manufacturing and distribution of plastic and rubber toys, with a focus on balls. It asserts that it has achieved ISO 9001: 2000 certification in 2005, and has passed BSCI audits in 2008 and 2011, as well as a GSV audit in 2010. All of its products are exported internationally, with North America and Western Europe being the most significant markets.
Products:
Sand balls
Massage, yoga, gym, and exercise balls
PVC toy balls
Jumping balls
Beach balls
Established: 2008
Location: Shantou, Guangdong
The company specializes in the manufacturing metal construction toys, metal educational games and a vintage classic red drawing toy. The company has passed BSCI audits in 2015, All of its products are exported internationally, with North America and Western Europe being the most significant markets. All its products have passed EN71, ASTM, Reach-10P, Nickel Release testing.
Products:
Metal construction toys
Metal educational toys
STEM building models
Classic red drawing toy (exact same as etch a sketch drawing toy)
3. Woodfield Toys Ltd.
Year Established: 1991
Location: Guangdong, China
Certification: ISO 9001
Woodfield is a prominent Chinese manufacturer of wooden toys, focusing on the production of baby care items and offering a wide array of infant toys and accessories to fulfill your daily needs. The design team at Woodfield boasts an average of eight years of experience and is capable of creating thirty new products each month. Furthermore, they have a customization department consisting of 50 skilled professionals who can transform your concepts into tangible products within a week.
Products:
Train set
Dollhouses
Playset
Rocking horses
4. Rastar Group
In the year 2000, the Rastar Group started as a maker of electronic toys for kids. Their products are sold in 47 countries, including the US and many European nations. They have branches in Guangzhou, Hong Kong, Shantou, and Zhangzhou, employing more than 3,000 staff. The company claims to have successfully undergone various tests and audits, such as GSV, ICTI, BV, and others.
Products:
Children bike
Robot toys
Transformable cars
Scooters
Kid’s bicycles
5. Guangdong Alpha Animation and Culture Co., Ltd.
Guangdong Alpha Animation and Culture Co., Ltd. is a key player in the industry of animation-themed toys, blending creativity with manufacturing expertise. The company specializes in the production of action figures and educational toys that correspond with popular animated series. By collaborating with animation studios, they differentiate themselves in the market by offering products that are both entertaining and educational.
Products:
Action figures
Educational toys
6. Guangdong Zhenfeng Science And Educational Toys Co. Ltd.
Established Year: 1998
Place: Guangdong, China
Zhenfeng Science and Educational Toys Co., Ltd. is a well-known manufacturer of educational toys, toy vehicles, and building blocks in Guangdong, China. The company, which was set up in 1998, has a 15,000-square-meter facility located in Chenghai, an area famously referred to as the Toy Capital of China.
Products:
Helicopters
Robot toys
Pirate toys
Legos
7. Dongguan Changan Rongqi Toy Factory
Year Established: 2012
Dongguan Changan Rongqi Toy Factory was established in 2009 as a plastic toy producer and distributor. They provide OEM and ODM services to their customers, and practically all of their manufactured goods are exported to other nations.
Products:
Bath toys
Color-changing toys
Floating toys
Rubber ducks
8. Auldey
Auldey is a renowned Chinese toy producer. They create a wide range of toys and entertainment products, including remote-controlled vehicles, action figures, dolls, and other toy series. Auldey is highly regarded for its range of premium, remote-controlled cars and drones.
The company has gained significant popularity both within China and internationally, with its products sold in numerous markets globally.
Products:
Remote-controlled cars
Action figures
Dolls
9. Dongguan Changan Rongqi Toy Factory
Year Established: 2012
Established in 2009, Dongguan Changan Rongqi Toy Factory operates as a manufacturer and supplier of plastic toys. The company offers OEM and ODM solutions to clients, with the majority of their production being exported to international markets.
Products:
Bath toys
Color-changing toys
Floating toys
Rubber ducks
10. Zhejiang Mulolo Toys & Crafts Co., Ltd.
Established: 2007
Location: Zhejiang, China
Zhejiang Mulao Toys and Crafts Co., Ltd. is an enterprise dedicated to the creation and innovation of educational wooden toys and crafts. Their core operations involve the comprehensive process of researching, designing, and producing a broad spectrum of wooden toys that are purposefully designed to enhance children’s learning and development. This encompasses a diverse range of products including puzzles, construction blocks, educational games, and other inventive wooden toys. The company’s emphasis on educational toys underscores its dedication to crafting products that provide both amusement and substantial benefits for the cognitive and motor skill growth of children.
11. Ningbo Tooky Toy Co., Ltd.
Ningbo Tooky Toy specializes in wooden toys and is committed to producing eco-friendly and educational products. Their toys are crafted with safety and durability in mind, and are designed to stimulate creativity and learning. The company’s dedication to using sustainable materials has earned it a reputation as a top choice among environmentally aware brands.
Products:
various wooden toys
12. Zenit Industrial
Established in 2007, Zenit Industrial Company specializes in manufacturing and distributing a wide range of children’s products. Their diverse offerings include children’s bicycles, skateboards, with a notable reputation for their wooden and plastic items. The company also offers both Original Equipment Manufacturer (OEM) and Original Design Manufacturer (ODM) services, catering to markets in North America, Australia, and Southeast Asia.
Products:
Rocking horses
Doll houses
Baby toys
Wooden cycles
13. Hangzhou Times Industrial Co. Ltd.
Year Established: 2006
Location: Zhejiang, China
Established in 2006, Hangzhou Times Industrial Company is a leading manufacturer of educational toys, located in Zhejiang province. The company is best known for its magnetic toys designed for teaching and learning purposes. All their products comply with ASTM and CE standards. They offer both ODM and OEM services, and their 5,700-square-meter facility is capable of fulfilling large orders efficiently.
Products:
Magnetic blocks
Science toys
DIY assembly toys
Developmental
Conclusion:
China’s toy manufacturing industry is vast and diverse, offering a broad range of products and services to meet the needs of global buyers. By gaining insights into the strengths and expertise of these top manufacturers, businesses can make informed decisions and establish successful partnerships. Whether you are looking for plastic toys, plush toys, or educational toys, there is a Chinese manufacturer capable of meeting your needs.
China’s toy manufacturing industry is vast and diverse, offering a broad range of products and services to meet the needs of global buyers. By gaining insights into the strengths and expertise of these top manufacturers, businesses can make informed decisions and establish successful partnerships. Whether you are looking for plastic toys, plush toys, or educational toys, there is a Chinese manufacturer capable of meeting your needs.
China is the world’s largest producer and exporter of toys. According to the “2024 White Paper on the Development of China’s Toy and Juvenile Products Industry” released by the China Toy and Juvenile Products Association, in 2023, the export value of China’s toys (excluding games) was $40.57 billion, with a year-on-year increase of 12.4% in exports to Russia and a 72.4% increase in exports to Central Asian countries. The domestic market’s toy retail sales reached 85.46 billion yuan, a year-on-year increase of 9.6%, with the sales of toys on platforms like Tmall, JD.com, and Douyin growing by 9.3% compared to the previous year. In the domestic market, categories such as building blocks, figures, and blind boxes have shown remarkable performance, indicating the vitality and potential of China’s toy market.
The development of China’s toy manufacturing industry has gone through five stages: early sprouting, initial development, industry transformation, rapid development, and innovative development. Currently, China’s toy manufacturing industry is in the innovative development phase, continuously introducing toys with high technological content and intelligence. With the continuous expansion of domestic and international markets, the prospects for the development of China’s toy manufacturing industry are very broad.
China’s toy manufacturing industry is rapidly transitioning from low-end manufacturing to high-end manufacturing and the development of its own brands, with leading manufacturers on the rise. The domestic toy industry is accelerating the shift from low-end manufacturing to high-end manufacturing and the development of its own brands. Companies such as Pop Mart, Alpha Animation, New Time Culture, and RASTAR have made breakthroughs in toy branding and IP design, gradually establishing their own brands.
With the continuous development of China’s toy market, the market share and influence of domestic toy brands are gradually increasing. The future development prospects of China’s toy manufacturing industry are promising. With technological advancements and market expansion, Chinese toy manufacturers will continue to play a significant role in the global toy market.
